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How To Do SEO

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Lesson 7, Topic 5
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Internal Linking For SEO

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To index web pages in search engine results pages or SERPs, search engines like Google use web crawlers that discover relevant content from post to post.

You can accelerate this process by optimizing your site’s internal link structure and connecting contextually relevant pages.
For example, if you have a post about email marketing, consider linking to a separate roundup of the best email marketing automation tools.
Just remember to weave the link in as naturally as possible using an anchor text.

Simply pasting the naked link within the post is disruptive and off-putting to meticulous readers.