The purpose of creating a blog post is to drive search traffic to your website.
Whether you’re earning ad revenue from your content, trying to generate leads, or attracting potential buyers, if search engines can’t find your site, you won’t have visitors.
Here are some quick tips to optimize your blog post for SEO:
- Use the keyword in your headline/title, preferably at the beginning.
- Make your keyword part of the post’s URL.
- Create a meta description that clearly describes what your blog post is about and includes the keyword. A meta description appears in Google along with your headline.
- Use a tool such as Rank Math or Yoast to help you easily optimize your blog post for SEO.
Pro Tip: Use Rank Math or Yoast
Optimizing your blog writing for SEO is easy thanks to excellent WordPress plugins such as Yoast SEO and Rank Math.
These plugins give you all of the SEO suggestions you need for your blog post.
You basically just have to follow a checklist.
Yoast has been around since 2010 and is considered to be the gold standard of SEO plugins.
Best of all, Yoast SEO has a free version that is extremely robust.
However, the premium version of Yoast has powerful features such as the ability to use multiple focus keywords and related phrases.
Rank Math launched in 2018, but it was in development for several years before the launch date.
Rank Math pricing starts at $59.
Like Yoast SEO’s premium version, Rank Math is loaded with features that can address most of your SEO concerns.
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