How To Build A Brand

Learn how to build an authoritative brand that you can use to establish trust, credibility, and long-term engagement with an audience through.

In today’s world, building a website takes more than throwing a WordPress site together and then producing some content to live on the domain. Instead, it’s essential to create brand for the long-term, one that stands the test of time.

I’ve been building brands for years, and in this course, show you how to build brand that users keep coming back to again and again.

I’ll start by teaching you the basics of branding, covering the high-level details to help you understand the “why” behind why this is so important.

Then, I’ll dive into the actionable steps to actually creating one – from how to craft a brand story, to developing a personal brand, to even how to create a visual identity that you can use to develop a website and content on that site.

By the end of the course, you’ll have the knowledge needed to elevate your website from average niche site to authority brand that you can be proud to stand behind.

About Instructor


Brett Helling is the owner of – one of multiple digital assets in his portfolio. He has been starting, growing, and monetizing websites since 2014. While in college, he began to learn about digital marketing. After graduating, he continued to build a diverse portfolio of websites while working a full time job. After years of building the portfolio on the side, he made the jump to run his websites full time.

29 Courses

Open Registration

Course Includes

  • 9 Lessons
  • 10 Topics